EARTHMARKET

SUN SURF Short Sleeve Rayon Habutae Hawaiian Shirt "TROPICAL FISH" Aloha Shirt SS39626 [2026 Spring/Summer New Release]

Name: SUN SURF Short Sleeve Rayon Habutae Hawaiian Shirt "TROPICAL FISH" Aloha Shirt SS39626 [2026 Spring/Summer New Release]
Brand: EARTHMARKET
SKU: ss39626-s-blk
Price: 18480.0 JPY
Availability: InStock

¥18,480 JPY

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size S M L XL XXL

Color 119 Black 145 Green 162 Pink

Product variants

Quantity

■SUN SURF Short-Sleeved Rayon Habutae Hawaiian Shirt "TROPICAL FISH" SS39626 [2026 Spring/Summer New Arrival]

Sears, Roebuck and Company was founded in Chicago, Illinois, on the US mainland in 1893.
The company operated the long-established Sears department store, and this piece was created under the brand "Hoaloha," which was launched for the sale of aloha shirts in Hawaii.
It features an original design with colorful tropical fish at its center, surrounded by sea creatures depicted in a comical style.
In the 1950s, the company opened a store in Waikiki and achieved great success alongside local Hawaiian aloha shirt brands.

Title: "TROPICAL FISH"
Vintage: HOALOHA
Era: Late 1950s
Material: Rayon Habutae (Filament Rayon)
Print: Discharge print
Design Pattern: All-over pattern

Overprint
A technique in which stronger colors are layered over a lighter ground color. This allows for a greater number of colors compared to discharge printing,
and the overlapping colors at the boundaries create beautiful gradations.
This method is suitable for realistic patterns, like those found in Japanese designs.

Rayon Habutae
Rayon habutae is a plain-weave fabric made using filament rayon (long-staple yarn) for both warp and weft.
The surface exhibits the characteristic luster of rayon.
Beyond its aesthetic appeal, it boasts high heat dissipation, making it cool and comfortable to wear.

Weight: 270g

SUN SURF is Toyo Enterprise's specialty brand for aloha shirts. All SUN SURF aloha shirts are replicas of designs that once existed as vintage items, faithfully reproducing their original textures. This product manufacturing is only possible with the company's vast in-house collection and expertise, which cannot be replicated elsewhere. It is a brand that can be widely recommended, from collectors to those wearing an aloha shirt for the first time.

119 Black

145 Green

162 Pink

Size Details

Size	Length	Width	Shoulder Width	Sleeve Length
S	62.5cm	53cm	44.5cm	21cm
M	66.5cm	55.5cm	47cm	22cm
L	69cm	59cm	50.5cm	23.5cm
XL	71cm	62.5cm	53cm	24cm
XXL	73cm	65cm	57cm	25.5cm

Click here for how to measure sizes.

Material
100% Rayon

Washing Instructions
・Dry clean with petroleum solvent (gentle process)
・Iron at a maximum soleplate temperature of 110℃ without steam (use a pressing cloth)

Country of Origin
Japan

Colors
Black Green Pink

Remarks
*Sizes are measured and an average value is listed. Please note that there may be slight individual differences.

Regarding the Product
Many of our products feature designs based on vintage items. To emphasize the authentic atmosphere, there may be slight variations in stitching, fabric color, texture due to processing, and color unevenness. Please understand that these are part of the product's charm. Also, product specifications (stitching, parts, color, size, etc.) are subject to change without notice. We hope you enjoy the product with an understanding of the above points.